QNET, the global wellness, and lifestyle-focused direct-selling company, celebrated its 25th anniversary with a spectacular double convention in Penang, Malaysia. The milestone event brought together a staggering 20,000 attendees from over 20 countries, including Egypt, for two back-to-back conventions in September.
The five-day conventions provided a valuable platform for QNET’s customers and distributors to deepen their product knowledge, engage with experts, and experience dynamic product demonstrations. Attendees also benefited from business-building training sessions, learning opportunities from accomplished distributors, and insights into industry knowledge. Guest appearances from Bollywood celebrities and performances by international entertainers further enlivened the events.
In line with the company’s commitment to promoting a healthy lifestyle and reducing its environmental impact, QNET launched two standout products at the anniversary conventions. First, HomePure Nova with Pi-Plus Cartridge – An enhanced version of the company’s bestselling HomePure Nova 9-stage water filtration system promises improved hydration and fortified antioxidant benefits in your drinking water. In addition to Bernhard H Mayer OMNI Watch Collection – A new range of Swiss timepieces crafted with eco-friendly materials certified by LEED (Leadership in Energy and Environmental Design), proving luxury and sustainability can go hand in hand.
Malou Caluza, CEO of QNET, stated: “We are immensely proud of the empowering ecosystem we’ve nurtured, grounded in our core philosophy of RYTHM—Raise Yourself to Help Mankind. As we commemorate this significant milestone, we also cast our eyes forward to a future filled with promise and potential. With our commitment to innovation, sustainability, and global community-building.” She added:” QNET is poised to not only adapt but thrive in the dynamic landscape of wellness and lifestyle, offering unparalleled opportunities for entrepreneurship and personal development to individuals around the world. Here’s to the next chapter of impacting lives positively and promoting holistic wellness as we continue this remarkable journey together.”
Demonstrating unwavering dedication to sustainability, QNET aligns its practices with its RYTHM principles. The company actively champions sustainable water development and plays a significant role in global water issue conferences, notably in Egypt.
In 2020 and 2021, QNET served as the primary sponsor for the Arab Water Forum organized by the Arab Water Council (AWC), a non-profit organization headquartered in Egypt. The AWC focuses on raising awareness about water resource management challenges and improving water and sanitation services in the Arab region.
Moreover, QNET has steadfastly supported the Cairo Water Week for four consecutive years. During the latest 5th annual Cairo Water Week, the company showcased its sustainability initiatives, including the innovative HomePure water filtration system. This event, a crucial preparatory platform for COP 27 and one of Egypt’s most significant national forums, provided QNET with the opportunity to engage with influential decision-makers. At this forum, QNET passionately advocated for measures related to climate-water challenges and water security in the Middle East, emphasizing the urgent need for proactive solutions.
More recently, on World Environment Day, QNET collaborated with “VeryNile,” a pioneering initiative focused on developing sustainable methods and innovative solutions for cleaning the Nile. Together, they launched a campaign to cleanse a section of the Nile River on Qursaya Island from plastic waste.
QNET has also implemented several eco-conscious initiatives during the conventions to reduce carbon footprint. From partnering with environmentally responsible vendors for booth constructions, eliminating single-use plastics, and minimising printed materials through digital alternatives like QR Codes to distributing purchases in reusable bags made from eco-friendly materials, every facet of the event embodied sustainability. QNET’s venue of choice, the Setia SPICE Convention Centre in Penang, is the world’s first hybrid solar-powered convention centre and is also Green Building Index certified. The center has also implemented initiatives such as bottling drinking water in-house, waste segregation, and rainwater harvesting to support its net zero goals.