Dina Bakri, Chairman of the Board of Disola Tourism, announced the company’s plans to increase its business volume to EGP 75 million by 2025, as part of a comprehensive strategy to expand and enhance its presence in both local and international markets.
Bakri emphasized in a statement that the tourism sector in Egypt is one of the most important sectors and a key pillar of the Egyptian economy due to its significant contribution to attracting foreign currency and providing both direct and indirect job opportunities for thousands of citizens.
Bakri noted that Egypt’s tourism sector has seen remarkable growth in recent years, thanks to governmental efforts to support the industry and attract more investments. She added that the Egyptian market offers significant opportunities for small and medium-sized companies operating in the tourism sector, as these companies can benefit from the vast diversity in tourism types offered in Egypt, such as religious tourism, recreational tourism, and luxury tourism.
Bakri stressed that the Egyptian tourism sector is not only associated with archaeological and historical sites but also encompasses numerous other investment opportunities supported by the state’s vision and strong government plans for the tourism sector.
Bakri added, “Egypt’s strategic geographical location makes it a global tourist destination, in addition to its rich cultural heritage with numerous archaeological and historical landmarks.” She affirmed that there are great opportunities in other sectors such as eco-tourism, adventure tourism, medical tourism, and sacred sites tourism, which require additional investments that can be provided by small and medium-sized tourism companies.
Bakri The Chairman of Disola further stated that the company believes Egypt is a land of opportunities, thanks to the wide-ranging growth potential in the tourism sector, both domestically and internationally. She noted that Disola seeks to capitalize on these opportunities by expanding into new markets and offering innovative services that meet the diverse needs of tourists.
Bakri also announced that Disola is preparing to open its first branch in Saudi Arabia, specifically in Mecca, before the end of 2024, as part of the company’s plans to expand its activities in the religious tourism sector, which is among the fastest-growing sectors in the Arab world.
Bakri confirmed that the opening of the new branch in Mecca is in response to the increasing demand for Hajj and Umrah services, as well as religious tourism related to Islamic cities. She added: “Saudi Arabia is witnessing significant development in various economic sectors, including tourism.”
Bakri pointed out that the Saudi government provides an encouraging environment for investment in tourism, with ambitious plans to develop both domestic and international tourism. “We see a great opportunity in this market to expand our services and offer a unique experience to our customers,” she said.
Bakri also revealed the company’s plans to expand into Europe, with Disola aiming to open a new branch in Italy by mid-2025. She emphasized that the European market presents a good opportunity for Egyptian tourism companies, especially with the growing interest in cultural and historical tourism offered by Egypt.
”We are constantly looking for opportunities to expand our business outside of Egypt, and Italy is considered a strategic destination for us,” Bakri said, emphasizing that Disola sees great opportunities in the Italian market, especially given European tourists’ interest in exploring ancient civilizations and enjoying unique tourism experiences.
Bakri noted that the company is currently studying a plan to increase its investments over the next five years, with the aim of developing its services and expanding its operations inside and outside Egypt. She stated that Disola seeks to strengthen its position in both the local and international tourism markets by offering innovative services that meet customer needs and expectations, focusing on providing distinctive tourism experiences.
Bakri praised the significant role played by the Egyptian government in supporting the tourism sector by providing investment incentives, improving tourism infrastructure, and affirming that ”Egypt is a land of opportunities.” She highlighted that tourism companies can achieve great success if they seize these opportunities. She also commended the substantial support provided by the Kingdom of Saudi Arabia to investors across various sectors, particularly tourism, which enhances opportunities for economic cooperation between the two countries.