Foodics in Egypt inks partnership with Waffarha, providing comprehensive solutions and promotional systems

Foodics, the leading provider of restaurant management and financial tech solutions in the MENA region, has recently signed a partnership agreement with “Waffarha” Egypt – which specializes in offering top-notch discounts and deals in Egypt. The goal of this partnership is to incorporate the advanced coupon reading system and exclusive offers of Waffarha into Foodics’ innovative restaurant management system, as well as provide restaurant owners with a streamlined and efficient experience.

The contract was signed by Belal Zahran, General Manager of Foodics in Egypt, and Mahmoud Abdelsalam, Regional Commercial Director of Waffarha, in the presence of a number of officials from both companies.

Under this partnership, Foodics and Waffarha will provide exceptional experiences – in line with Egypt’s forward-thinking 2030 digital agenda – for service providers and customers, with the goal to drive growth into Egypt’s dynamic F&B industry and facilitate digital transformation and comprehensive solutions.

Moreover, special discounts and exclusive promotions will be provided, tailored to Foodics customers’ preferences and personalization. It has also been used to facilitate the process of redeeming countertops and loyalty points on repairs for restaurants, through Foodics’ operational equipment systems, including individuals who can easily track their performance and sales, and reports help them improve their operations in addition to increasing their customer loyalty and retention.

Belal Zahran, General Manager of Foodics in Egypt, said: “We are thrilled to collaborate with Waffarha application to introduce a groundbreaking integration in the F&B industry. This partnership aims to offer unparalleled support to restaurant owners, demonstrating our dedication to delivering exceptional customer experiences.”

Mahmoud Abdelsalam, Regional Commercial Director of Waffarha, expressed his happiness with the cooperation between the two sides, emphasizing that this partnership signifies a significant step towards elevating the F&B industry in Egypt. It will empower restaurant owners to enhance operational efficiency, boost profits, and cultivate enhanced customer satisfaction. He said: “Together, we will offer a diverse selection of services to cater to our clients, and assist restaurants in efficiently and successfully running their businesses.”

It is worth noting that Foodics is a leading company in the field of restaurant and payment technology in the MENA region. With its innovative 360 SaaS ecosystem, Foodics stands out as a trailblazer in the regional F&B industry. In Egypt, Foodics plays a crucial role in empowering a range of esteemed brands in the sector – efficiently managing their operations from any location, at any time.