• New administrative changes aim to boost the growth of Mrsool Egypt’s operations to keep pace with increased demand
Mrsool Company, the leading provider of delivery on-demand services, has announced the appointment of Karim Gamal as country manager of its office in Egypt, succeeding Osama Harfoush, whose expertise will be used as a management consultant for the company.
According to the new administrative changes, Karim Gamal will lead Mrsool’s operations inside Egypt in order to promote growth during the coming period and keep pace with the increased demand from users.
Karim Gamal has extensive experience in the field of operating within large international companies, as he held the position of Regional Director of Operations at Talabat for the Middle East region from 2017 to 2020, and succeeded during that period in managing the company’s operations in 8 countries in the region, and also took the position of Regional Director for Service Customers with Careem from 2015 to 2016, during which he succeeded in building a customer service system that now benefits millions of users, in addition to his experience in dealing with customers, which he gained from working with Vodafone International for many years until he assumed the duties of Vodafone Customer Service Manager in Ireland before leaving the company in 2015.
In addition to this experience, Gamal has contributed to the establishment of a many startup companies such as: PQ, OKA Truck and Fuelin.
These new changes come in light of the company’s success in being at the forefront of the point-to-point delivery market in Egypt during 2021, which resulted in the development of a new plan to keep pace with the increase in demand for the application, as it is the only application that allows delivery from any zone without being restricted to a specific geographical scope.
Karim Gamal, Country Manager of Mrsool Egypt, expressed his happiness to assume this position, stressing his great enthusiasm for a new experience in cooperation with the company’s work team to achieve a strong addition during the coming period, in light of the great interest on the part of the parent company’s management to take care of the Egyptian market.
He added, “The plan that we will implement during the coming period is based on increasing the efficiency of providing service to users, whether through speed of response to requests, reducing delivery time and reducing the possibility of failure of the delivery process, with a focus on expanding delivery services from stores of various kinds to customers, as the company targets Double the number of stores that contract with Mrsool to provide delivery services”.
Nearly 1.7 million Egyptian users of the Mrsool application depend on many important and vital services, whether Peer-to-Peer delivery services or delivery services from partners such as restaurants or stores and others, and it is expected to double the number of application users inside Egypt by the end of 2022.
Gamal indicated that the company currently has more than 140,000 delivery couriers registered on the application, and aims to reach one million delivery couriers in Egypt within 5 years, through a business model that ensures delivery couriers achieve profitability appropriate to the size of the effort they make to perform the service. that users of the application are waiting for.
Mrsool started its work inside Egypt in 2019, and is currently contributing to the delivery of orders between the parties to the system based on the direct delivery model from one point to another, during which the delivery service provider agrees with the customer on all the details, and this is currently being done within 10 Egyptian cities, and the company intends to expand In technical support services to ensure that customers receive the best possible service, in addition to investing in the availability of electronic payment services soon, in addition to cash on delivery.